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e-Strategy Trends
Marketing statistics and trends for marketing, advertising, social media, public relations and strategic communications professionals, updated daily.
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Content Tops B2B Marketing Efforts
B2B marketers expect to rely on some tried-and-true channels in the year ahead as part of their marketing strategy.
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About e-Strategy Trends - e-Strategy Trends
e-Strategy Trends is published by David Erickson+ as a companion to his e-Strategy blog and the Daily Numbers newsletter. e-Strategy Trends & The Daily Numbers newsletter share some of the interesting...
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Digital Marketing Archives - e-Strategy Trends
Shrinking media budgets, aggressive growth goals and ever-complex marketing needs are causing a shift in the brand-agency relationship. In their bid for self-preservation, brands are streamlining spen...
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Technology Marketing Archives - e-Strategy Trends
Amazon leads the way among online retail channels in consumers’ views of delivery speed, delivery price, product reviews and more, but it falls behind as a shopping destination in some sectors, accord...
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Strategy Archives - e-Strategy Trends
35% of marketing execs said their heads of operations and line-of-business leaders and finance, marketing, sales, point-of-sales and customer service teams were not focused around a customer experienc...