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• Susan Wenograd – Paid media know-how!

  Email marketing I've also worked both client and agency side, so I've sat on both sides of the table. If there's one thing I've learned, it's that there's a lot of hype, a lot of confusion, and more t...

• 5 Most Common Issues with Facebook Business Manager

  Facebook Business Manager can feel like a confusing maze! Here are the 5 most common issues people run into when trying to get set up.

• Understanding & Implementing the Facebook Pixel - Susan Wenograd

  Learn how the Facebook Pixel works, how to implement it, and everything it's capable of!

• Facebook Lead Ads: Part One - Setting Up Your Campaign - Susan Wenograd, Paid Media Expert

  I’ll admit that when Facebook Lead Ads were released, I was a skeptic. Like seriously, who was just gonna give away their email to an ad unit? Then I ran them, and quickly saw the answer: a lot of fol...

• Facebook Ads Strategy Archives - Susan Wenograd

  Susan Wenograd September 30, 2020 Welp, another change is hitting the Facebook platform! While marketers are scrambling to test and find opportunities for the 20% text rule going away, now there's...

• Testimonials - Susan Wenograd, Paid Media Expert

  Learn more about my content, style, and delivery from the lovely folks who have worked with me in the world of paid media & conference speaking.