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Women
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Popular pages
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RIES | Positioning Pioneers | Consulting
Founded by Al Ries in 1963. RIES is the Pioneer of Positioning. Bestselling authors of Positioning, Focus, Immutable Laws of Branding, Visual Hammer, and Fall of Advertising & Rise of PR. Global posit...
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RIES | Positioning Pioneers | Team
The positioning agency founded by the father of positioning Al Ries in 1963. Laura Ries is RIES Chairwoman. Simon Zhang is RIES CEO.
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RIES | Positioning Pioneers | Books
It all started with Positioning. Get the book that shook the world of marketing, along with other books authored by Al & Laura Ries.
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RIES | Positioning Principles
The RIES six-step positioning process to own an idea in the mind.
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RIES | Positioning Pioneers | Articles & Insights
A glimpse into the minds of positioning pioneers.
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RIES | Positioning Pioneers | Strategy Sessions
Develop your positioning strategy with us.