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Popular pages
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Brand Identity | Virginia Tech Brand Center | Virginia Tech
Brand Identity Virginia Tech's brand identity is the set of elements, such as color, design, logo, and all the elements that identify and distinguish the visual brand of the university in the perceive...
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Downloads and Templates | Virginia Tech Brand Center | Virginia Tech
Logos and Lockups Virginia Tech’s brand architecture has six levels. At the top of the architecture is the university brand, followed in order by primary brand extensions, secondary brand extensions, ...
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Brand Strategy | Virginia Tech Brand Center | Virginia Tech
Audiences When we tell our story, we need to make sure we always have our audiences in mind. Each communication should be tailored to a specific audience, keeping in mind when and where we are speakin...
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Licensing and Trademarks | Virginia Tech Brand Center | Virginia Tech
Licensing and Trademarks The Office of Licensing and Trademarks promotes and protects the Virginia Tech brand including the name, nicknames, logos, and other identifying marks. Girls with Virginia Tec...
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Brand Architecture | Virginia Tech Brand Center | Virginia Tech
Brand Architecture Virginia Tech’s brand architecture has six levels. At the top of the architecture is the university brand, followed in order by primary brand extensions, secondary brand extensions,...
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Design | Virginia Tech Brand Center | Virginia Tech
Line Work and Texture Each of these elements plays a particular role in bringing the visual language to life for the Virginia Tech brand. Please follow the guidelines below to create consistency acros...