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Logo
Logo
The LinkedIn logo
Love our logo, treat it right, and it will love you too. Read on to learn the ins and outs of using the LinkedIn logo.
The basics of the LinkedIn logo
The LinkedIn logo uses thr...
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LinkedIn Brand Guidelines | Downloads
Logo variations
While our default logo is blue, use the black or white version on layouts that are black and white only. You can also use the white version on dark backgrounds so it's easy to see.
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Downloads | LinkedIn Brand Guidelines
Bits, pieces, guides and gizmos
Grab only the brand elements you need or download the complete LinkedIn brand package in a single .zip file.
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LinkedIn Brand Guidelines | LinkedIn
LinkedIn Brand Resources. Find guides and downloads to help you get started with the LinkedIn brand, from logos and color to type and icons.
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Typography
Typography
Primary type family
Source Sans is LinkedIn’s primary type family and should be used whenever possible to communicate key brand messages in headlines and display copy. It’s available in mul...
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Illustration
Illustration
Illustration & infographics
Our baseline illustration style is simple, clean, flat(ish) and iconic. We use subtle gradients to help images pop. Here are some examples of simple illustrati...