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About — Tott
I build and lead creative teams.
Throughout my career I've found the most rewarding part to be developing people and building genuine relationships that create tight-knit creative teams. I'm passion...
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Cloud Macchiato — Tott
Ariana Grande has never been shy about her long standing love for Starbucks, she's also obsessed with clouds. We spotted a large crossover between our target audience and Ariana’s fans and tapped in...
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Creative Process — Tott
I oversee and empower every step of the creative, whether directing internal teams or leading creative agencies, influencers, and freelancers. From concept to execution, I bring the brand vision to ...
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Social Redesign — Tott
Tone and Voice
Our voice shines on social. As the best online barista, Starbucks takes a conversational approach – we see you, we get you, and we're here to make your day just a little better.
Visua...
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People — Tott
Tott[1]
Starbucks
Social Redesign[2]
Cloud[3]
...
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Nitro Cold Brew — Tott
We created a campaign and called on trusted expert of all things, Bill Nye The Science Guy, to explain the "whoa" that is Nitro Cold Brew. After all, Bill has been explaining the mysteries of the wo...